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Sanford introduces ‘Raise the W’

BOWLING GREEN, Ky. — At halftime of Saturday’s Red vs. White Spring Game, WKU Head Football Coach Mike Sanford introduced his ‘Raise the W’ initiative to signify the start of game week in Bowling Green beginning with the 2017 season.

The brainchild of the first-year head coach, the red flag features WKU’s varsity style ‘W’ which has appeared on lettermen jackets dating back to the 1920’s, and it will be raised each Monday by a selected Hilltopper on the basis of commitment to his teammates, the program and level of play from the previous week.

Area business and fans will be encouraged to also raise their own ‘W’ flag to help the Hilltoppers kick off game week in unison across town. Replica versions of the flag, which will fly in the south end zone of Houchens Industries-L.T. Smith Stadium, will be available this summer.

How to Follow the Hilltoppers: For complete information on WKU Hilltopper Football, follow the program via social media @WKUFootball on Twitter and Facebook.

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